Posted by Dubi Levinbaum on March 13, 2011
One of the key factors in creating a true multi-device pay OTT TV service lies within the ability to secure and optimize the delivery of premium content, regardless of the technology at hand.
This approach has not been overlooked by the major DRM vendors with Widevine and Microsoft (PlayReady) declaring their solution to be platform independent. The ability of one DRM vendor to deliver to multiple devices undermines the necessity of a designated, multi DRM aggregator. However, it is hard to imagine that the ever-growing market of consumer electronics will end up un-fragmented. Therefore, until we will witness the existence of a true Omni-present DRM a service relying on the ability of one DRM to adapt will at the best case scenario, suffer some lagging upon any introduction of a new platform to the OTT market.
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