2012 is here, will Google Apple finally make it on TV?

Google and Apple have been leading successful innovation in the internet and media industries, but so far they haven’t been able to succeed in the OTT TV space. Google TV has in fact been an unmitigated disaster the first time out. Like Google, Apple’s previous attempt to launch an OTT service failed to capture the market in the way they hoped. Is it a matter of time, or are there simply too many obstacles for these companies in the TV industry?